Lansing High School Entrepreneurship students participate in "Market Day"
Students in Mrs. Kim Jones's Entrepreneurship class had an opportunity to run their own mini business during "Market Day" on Monday, November 23rd. The goal of Market Day is for the students to sell a certain food item to their classmates during the high school lunch periods and make as much profit as possible. The class spent several weeks working on the project - a lot of thought went into cost analysis and advertising to keep their costs low and their income high.
Earlier this semester, the class broke out into teams and got to work on researching, strategizing, planning, and developing their business. Students worked with local food establishments to purchase food items to resell to their peers during the lunch periods. Some of the businesses chosen were Chick-fil-A, Subway, Pizza Hut, and Taco John's.
"Students also performed market research to see which food items their peers would buy, and created physical posters and multiple social media posts," said Mrs. Jones. "They pitched a COVID friendly market day idea to Mr. McKim and were faced with tough questions they had to answer, as well as applied for a business loan from our 'loan officer' Mrs. Hauver. The class would like to thank everyone who helped make this day a success!"
Great work, Mrs. Jones and students!